video + socIAL LEAD

Client: Combat Bugs
Role: Associate Creative Director/Creative Lead

A household bug prevention brand known to get results. The objective was to develop scroll-stopping paidcontent that tackled a gross topic with humor and relatability. Content ran across paid and organic channels, using entertainment to educate, drive engagement, and build stronger brand affinity.

Included in the scope — a social playbook. Grounded in both strategic insight & visual storytelling.

how'd it perform?

how'd it perform?

total
impressions
+444%

total
shares
+407%

total
engagements
+478%

Q1 2024 vs Q2 2024 (I began contributing March 2024) via: SPRINKLR

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